Radu Coman
Radu Coman in a business consulting conversation

BUSINESS, BRAND & MARKETING SERVICES

The right support.
For your next step.

Understand the challenge, choose the priorities, and put a practical plan into motion.

Explore the services

START WITH WHAT YOUR BUSINESS NEEDS

One clear priority.
Or a connected plan.

These areas of support can stand alone or work together. We agree on the scope and deliverables around your situation.

01

Business & marketing assessment

Understand the problem. Identify the priority.

When it helps and what’s included

For owners who need to understand what is working, what is getting in the way, and where to focus next.

Depending on the agreed scope:

  • Review your customers, offers, marketing, and available resources.
  • Identify gaps, assumptions, and opportunities.
  • Agree on priorities and a recommended roadmap.

What you leave with: A shared diagnosis and a prioritized action plan.

02

Positioning & brand direction

Make your value easier to understand.

When it helps and what’s included

For businesses whose offer, audience, or direction has evolved and needs a clearer position in the market.

Depending on the agreed scope:

  • Clarify your audience and reasons to choose your business.
  • Develop your positioning, value proposition, and key messages.
  • Guide how the brand is communicated and experienced.

What you leave with: A clear position and a consistent message.

03

Marketing strategy & planning

Give your marketing a business purpose.

When it helps and what’s included

For owners who need a coordinated plan that fits their goals, budget, and team capacity.

Depending on the agreed scope:

  • Set marketing objectives and select relevant channels.
  • Plan content, campaigns, and customer journeys.
  • Define responsibilities, priorities, and performance measures.

What you leave with: A practical plan your team can follow.

04

Marketing systems & launch preparation

Make the plan easier to deliver.

When it helps and what’s included

For businesses preparing to launch, relaunch, or bring more consistency to their marketing.

Depending on the agreed scope:

  • Set up calendars, workflows, templates, and approval steps.
  • Clarify ownership and organize the assets needed for execution.
  • Identify launch dependencies and prepare an actionable checklist.

What you leave with: Repeatable processes and a coordinated launch plan.

05

Strategic implementation support

Keep the work moving in the right direction.

When it helps and what’s included

For owners who need support putting the agreed strategy into practice and learning from the results.

Depending on the agreed scope:

  • Provide hands-on support or coordinate your team and partners, as agreed.
  • Review progress and address decisions or obstacles.
  • Refine the work and document systems for continued use.

What you leave with: Defined support, regular reviews, and clear next steps.

Radu developing priorities during a working session

STRATEGY INTO PRACTICE

A clear plan.
The support
to move it forward.

My involvement is shaped around your team, resources, and agreed priorities.

WAYS TO WORK TOGETHER

Support that fits
the way you work.

Timing, fees, responsibilities, and deliverables are agreed before work begins.

YOUR BUSINESS COMES FIRST

Practical perspective.
Flexible collaboration.

The starting point is your business, your goals, and what needs to happen next.

YOU DON’T HAVE TO CHOOSE ALONE

Let’s find the
right starting point.

Tell me what’s happening in your business. We’ll discuss where support could be useful and whether we’re a good fit.

Discuss your business